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Marketing

A 2-post collection

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Reader Insights via Behavior-Based Analytics

Understanding your readers is the lifeblood of today’s most vibrant author careers. If you want to write books that sell and grow an audience, working »

Booklaunch on Analytics, Marketing 13 January 2015

The One Key Element of Your Author Platform to Rule Them All

What exactly is an “author platform”? You’ve heard that term, right? It’s a trending buzzword among authors and publishers. Whether you’re targeting a »

Booklaunch on Marketing, Email Marketing 13 January 2015
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